Fashion photography is an essential component of the fashion industry. While traditional fashion photography focuses on showcasing clothing and accessories, creative fashion photography takes a more artistic approach. Creative fashion photography involves the use of unconventional techniques, props, and settings to produce visually stunning images....
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In the world of e-commerce, where customers can't physically interact with products, visuals play a crucial role in influencing their purchasing decisions. High-quality product photos and optimized e-commerce images can significantly impact conversions and sales. In this article, we will explore six essential tips for...
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Retouching photos of people is a balancing act on the fine line between retouching to improve appearance and the realism we want to maintain in the whole process. Applying a blur effect or painting directly on the skin simply makes the photo look artificial. In...
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There is an opinion that a great editorial photo should be able to convey the essence of the brand without having a logo on it. The best editorial photos avoid the "PR look." So what should be on them and how to create the perfect...
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Street photography is inextricably linked to the tradition of taking unposed photographs that show real people doing real things. Street photography tends to be fleeting snapshots capturing moments, looking for the extraordinary in the everyday, recording a decisive moment when, for some reason, all the...
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The final effect of a good photograph consists of many factors: lighting, equipment, photographer's artistry and...
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When thinking about your online shop, you must always put yourself in the shoes of the customer and his needs. When consumers look at a product, the first thing they look at is the picture - the product photography. Even when selling simple nails, a...
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Many photographers use these terms interchangeably. Advertising photography and commercial photography are two completely different styles and formulas. Both of them are only for professional and experienced photographers. It's important that you, as an entrepreneur, marketing director or CEO, differentiate between these two styles when...
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Advertising photography is designed to promote a product, service or brand in such a way as to affect the emotions of the viewer and encourage them to take advantage of the offer. Do companies that have good photos, that care about the visual aspect of...
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The growth of online sales is huge. Online luxury lingerie stores are generating more and more revenue. The fashion industry is a multi-billion dollar industry that encompasses production, design and sales on many different levels. Most of them use fashion photography. Lots of customers are looking...
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